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Contents
About Hartwick
Accreditation and Affiliations
Disclaimer Statement
Instructional Facilities
College Diversity Statement
Admission
Articulation & Transfer Agreements
Student Finances
Billing
Campus Crime Statistics
Academic Opportunities
2024-2025 Academic Calendar
Academic Policies and Procedures
Programs of Study
Accounting, Bachelor of Science
Actuarial Mathematics, Bachelor of Science
Anthropology, Bachelor of Arts
Art, Bachelor of Arts
Art History, Minor
Astronomy and Planetary Studies, Minor
Biochemistry, Bachelor of Science
Biology, Bachelor of Arts
Business Administration, Bachelor of Science
Chemistry, Bachelor of Arts or Bachelor of Science
Cognitive Science, Minor
Computer Science, Bachelor of Science
Creative Writing, Bachelor of Arts
Criminal Justice, Bachelor of Arts
Cybersecurity, Bachelor of Science
Data Analytics, Bachelor of Arts
Digital Marketing, Bachelor of Science
Digital Marketing Major
Digital Marketing, Minor
Documentary Photography, Minor
Economics, Bachelor of Arts
Education, Bachelor of Arts
English, Bachelor of Arts
English with Writing Emphasis, Bachelor of Arts
Environment, Sustainability and Society, Bachelor of Arts
Environmental Chemistry, Bachelor of Science
Finance, Minor
Forensic Science, Minor
French, Bachelor of Arts
Game Development, Bachelor of Science
Gender and Sexuality Studies, Minor
Geology, Bachelor of Arts
Global Studies, Bachelor of Arts
Graphic Communications, Minor
Healthcare Administration, Bachelor of Science
History, Bachelor of Arts
Individual Student Program, Bachelor of Arts or Bachelor of Science
International Relations, Minor
Legal Studies, Minor
Mathematics, Bachelor of Arts
Medical Laboratory Science, Bachelor of Science
Museum Studies, Minor
Music, Bachelor of Arts
Music Education, Bachelor of Science
Nursing, Bachelor of Science
Peace and Conflict Studies, Minor
Philosophy, Bachelor of Arts
Physical Education
Physics, Bachelor of Arts
Political Science, Bachelor of Arts
Pre-Law Program
Psychology, Bachelor of Arts
Public Health, Bachelor of Arts
Race and Ethnic Studies, Minor
Religious Studies, Minor
Social Work, Minor
Sociology, Bachelor of Arts
Spanish, Bachelor of Arts
Sport Management, Bachelor of Science
Theatre Arts, Bachelor of Arts
Web Design, Bachelor of Science
Course Descriptions
Addendum
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2024-2025 College Catalog
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2022-2023 College Catalog
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2020-2021 College Catalog
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Digital Marketing Major
Digital Marketing Major Requirements
Hartwick courses
BUSA 101
Introduction to Business
4
BUSA 120
Budgeting
4
Or
ECON 223
Econometrics
4
Or
MATH 108
Statistics
3
Or
BUSA 260
Quantitative Business
3
BUSA 240
Marketing
4
BUSA 310
Business Law I
3
BUSA 343
Social Media Marketing
4
BUSA 495
Internship in Business
1 or more credits
BUSA 490
Senior Thesis
3
ART 213
Introduction to Digital Media
4
ECON 101
Principles of Microeconomics
3
ECON 102
Principles of Macroeconomics
3
Mathematics Elective
ENGL 200
Business Writing
3
Or
ENGL 213
Intro to Creative Writing
3
Or
ENGL
Multimedia Writing
Or
ENGL
Intro to Grant Writing
*
BUSA 495
- Internship in Business 3 credits required
LCMC courses
RDMC 201
SEO and SEM
3
RDMC 301
Digital Marketing Analytics
3
RDMC 401
Viral and Organic Growth
3
Digital Marketing Degree Pathway
First Year
Fall
BUSA 101
Introduction to Business
4
Spring
BUSA 240
Marketing
4
ART 213
Introduction to Digital Media
4
Second Year
Fall
BUSA 120
Budgeting
4
ECON 101
Principles of Microeconomics
3
Mathematics Elective
Spring
BUSA 343
Social Media Marketing
4
ECON 102
Principles of Macroeconomics
3
ENGL 200
Business Writing
3
Third Year
Fall
BUSA 310
Business Law I
3
RDMC 201
SEO and SEM
3
Spring
RDMC 301
Digital Marketing Analytics
3
Fourth Year
Fall
BUSA 495
Internship in Business
1 or more credits
RDMC 401
Viral and Organic Growth
3
Spring
BUSA 490
Senior Thesis
3