RDMC 401 Viral and Organic Growth
"Going Viral" is the goal of most web-based marketing content. Companies that generate content that can spread through the internet organically are the most successful in growing their brand. This course will teach you what drives people to share content and how to build content that is shareable and meme-worthy. By the end of this course, you will understand what drives viral sharing and learn how to facilitate it. This online class has optional live sessions.
This online course is offered through Hartwick College's partnership with the LCMC, a national consortium of private colleges. The partnership allows students to earn Hartwick College credit toward career-focused degree programs. Courses are designed by top academics, reviewed by industry leaders, and taught by qualified faculty from other colleges within the consortium.